#Aegis
19 messages in this thread
Thes Amiga Zone thing at the end of my message was just a habbit I picked up a
long time ago. It never had any relationship to a board. I've never logged onto
the zone. Just a little slip of the fingers. Amiga Zone inmy head was a vision
of the entire Amiga universe (products, people, etc.)
and not a BBS (although I'm sure it's a fine one). Enough on that.
Will you be at AmiExpo Santa Clara?? If so I'll see you there (I think I'm
going for AC).
-=See Ya=-=Amiga Universe=-=Mike Mo=-
Amiga Universe sounds much better. 🙂
I probably won't be going to AmiExpo in Santa Clara….not unless I get a free
trip soon! 🙂
Have fun at the show! From what I've been hearing, sounds like there's going
to be a lot going on!
Steve
It should be interesting. All the hype from the new ad capaign will just be
hitting. I can't wait to see a 'real' Amiga commercial on TV! Then I can say
'That's the computer we produce products for!'.
As far as I can tell this 4th quarter is make or break for the Amiga. I have a
lot of faith in the man of Copper. Let's go CBM!!
I agree…the last real commercial I saw on TV was the 2001-type commercial.
(And that was some time ago.) I'm going to be watching the press like a hawk
to find out more about the campaign. (I'm going to be watching the stock even
more carefully! 🙂
Does anyone know when the Entertainment Tonight spots for LucasFilm are going
to be shown?
Steve
I don't know that, but in today's NY Daily News was an announcement that CBM's
big Lucas based campaign starts tomorrow, or should I say, today.
Ron
I heard there is a big press conference tomorrow introducing the ads.
-=Mike Mo=-
As a matter of fact, I just got this from "The Business Wire" (GO TBW) here on
CIS:
——————–
The Business Wire TBW-765
WP BW744 OCT 9,1989
12:10 PACIFIC 15:10
EASTERN ( EW)(COMMODORE-BUS-MCHNE-3) ADVISORY/Los Angeles Media Advisory:
Commodore Business Machines national advertising campaign
Entertainment Editors
ADVISORY…for Wednesday, Oct. 11
WHO: Harold Copperman
President and Chief Operating Officer Commodore Business Machines
Inc.
WHAT: Cocktail reception and screening of Commodore's new $15 million
national advertising campaign starring The Pointer Sisters, Tip O'Neill,
Tommy Lasorda, Little Richard, Burt Bacharach, B.B. King and others.
The ads, created by Messner, Vetere, Berger, Carey, Schmetterer (New
York) were produced by Lucasfilm Commercial Productions and directed by
Matthew Robbins ("Batteries Not Included"). The soundtrack was produced
by four-time Oscar nominee Dave Grusin.
WHEN: Wednesday, Oct. 11
<continued>
<continuation>
6 p.m. (cocktails)
7 p.m. (screening)
WHERE: Raleigh Studios
5300 Melrose Ave. (Enter on Clinton Ave. between
Bronson and Van Ness Aves.) Los Angeles, Ca.
CONTACT: Ruth Thomas or Valerie Bellofatto at
Fleishman-Hillard Inc.
213/629-4974
–30–lmr/ny
CONTACT: Fleishman-Hillard Inc., Los Angeles
Ruth Thomas or Valerie Bellofatto, 213/629-4974
KEYWORD: CALIFORNIA Z
I heard that the week of Oct 16 (the week the ads start) is when the
Entertainment Tonight spots will run. Sounds great!
-=Mike Mo=-
Steve,
according to the note I penned down when I read the announcement, the ET
stuff is supposed to take place the week of the 16th of this month.
Brian J. Bartlett
If, with this advertising campaign, Commodore can't even get A500s to
sell in the US, that may be the end of it. If there is a disappointment I'm
afraid the development will leave the US and go to Europe.
— Ethan
Ethan,
What makes you think that CBM won't have any A500's to sell?
Don
Don, I think you misunderstood me. I meant to say that I think that this
advertising campaign is extremely important and may end up deciding the fate of
the Amiga in the US. If the ads work then things should be great, but if it
fails then I think the Amiga will probably never really sell here.
— Ethan
P.S. I tend to believe the former!
Ethan,
Ah…ok, the wording was a bit misleading. So what you are trying to
say is that with the big advertising campaign, CBM ought to be able to sell
tons of hardware, but if they don't…they're in trouble. Right?
If so…then yes, I agree. If this advertising campaign doesn't
work…we do have a problem.
Don
Well, lets hope that doesn't happen. CBM has just opened a office in DC to help
get the Amigas into government (this could be a rumor). The A500 is a great
machine for the money, and as long as the ads are decent (they should be great,
thanks George!), they should hit somewhere near the 100,000 machines sold. This
would be almost 1/3 more Amigas in the states! This would be great for all of
us.
Rumor has it that some of the big boys are watching this ad campaign. If things
go O.K. then they say they'll do some stuff for the Amiga.
-=Mike Mo=
The office in DC isn't a rumor.
I would think that CBM might even hope for MORE than 100,000 over the next
two quarters. What you said about "the big boys" watching: yes that IS very
important, but if the ads DON'T work, then that may be doom. My point is that I
think this is make or break for CBM USA. If this fails, I think it may be too
late.
— Ethan
Ethan, I have to agree with you. The Amiga has to sell this Christmas. It has
benn too much talk and not enough action from CBM (untill recently). It is time
to put up or shut up. We all want it to happen. I've heard the commercials are
great. I guess we'll find out tonight. Today is the day.
-=Mike Mo=
Don't you thinnk that may be exaggerating just a little bit? If the campaign
fails, I doubt if that will spell the "doom" of the Amiga in this country. It
probably just means that the Amiga will not achieve mainstream status, a la IBM
and Mac.
Don