#"Watermark" for logos
28-Feb-94 22:55:23
Sb: #87346-#"Watermark" for logos
Fm: ALAN IGLESIAS 70262,1240
To: Mike Ratledge 73751,3246
Those transparent "watermarks", Mike, are typically done using an
alpha channel with the stations' video switching equipment, or so I'm
told by a reliable source (it makes sense to me).
This enables the logo to be consistantly transparent, no matter what
program material is playing. The logo's components are done with
different shades of grey to facilitate different amounts of
transparency, making some parts of the logo "darker" than others. If
each of these parts is, say, a part of a beveled version of the logo,
then a 3D affect is achieved.
To simulate this affect with 3DS, I'd model a beveled version of the
logo, and use Place Hilight to get the lighting correct. Hope this
helps a little.