C= Posts 2Q results 🙁
30-Mar-94 15:29:31
Sb: #137511-C= Posts 2Q results 🙁
Fm: Kevin Sangwell 100141,106
To: Ron Legro 75136,2066
Ron,
PMFJI but you are correct in your assumptions about the UK market. Most
PC's sold over here are for the business environment, although the buying
public are becomming more PC orientated as time goes by. If people do buy
a PC for home, then it's usually for 'work', not games.
Over here, the games market is dominated by Sega, closely followed by
Nintendo and finally C=. This is PURELY from a marketing point of view,
to high street public.
Inside the industry, it's a different story altogether, Sega still seem to
be top because of their marketing muscle and high street placement
(they're in almost every high street electrical retailer, and even some
news-agents now!).
Market statistics tell us that for CD based games, CD32 not only has 50
games released over here, but is the market leading platform for CD games
in terms of sales with 38.6 percent of the market. PC based CD-ROM games
account for a respectable 31.3%, followed by Sega MegaDrive (Genesis)
27.6%.
C= are viewed over here by outsiders as primarily a games based company
with their CD32, Amiga 600 and the 1200.
According to the trade press, CBM are very pleased with the sales of both
the A1200 and CD32.
Goes to show that the perspective can be quite different from over
here…
Kevin 68030/40 A1200…
Flying AutoPilot from Surrey in the UK