CompuServe Messages

#Commodore News

    29-Apr-94 14:11:41
Sb: #141408-#Commodore News
Fm: stephen verba 76127,137
To: Wayne Cole 76370,621
The only things that strikes me about all this is that if CBM was heading for Chapter 11 it ought to have happened by now (it's in their best interest to file fast vs. slow). Thus, I suspect something else. It is very difficult to gain a PC market, more difficult to get a multimedia market and even harder to get a desktop video market. The main attraction of a buyer ought to be access to a niche market. Think 3d0, Phillips or SONY for the cd32 Europe market. Think HP for a PC market. Think Silicon Graphics for a desktop video market. As a market strategist I think the real asset is the access to a market, NOT the A4000 motherboard or the AA or AAA chipset, etc..Think about it. For example, in Europe Phillips has 1% share of the CD-ROM market. CBM has 40%. Phillips spend g'zillions. CBM spent probably little. Easiest way for Phillips to jump start its stalled market is to buy it from CBM!