#CD-ROM Caddies
12-Jan-93 12:43:25
Sb: #36441-#CD-ROM Caddies
Fm: Jim Whitlow 73517,3024
To: Rich Bowers/OPA 71333,1114
Or perhaps they do not wish to house them in anything that would add
overhead since they are in competition.
I say lets not encumber the CD-ROM medium with any additional costs or
required handling. The best thing the CD-ROM arena has to offer at this
point is its frugal delivery. The more we add to production expenses the
more we will jeopardize the platform. Raise the cost via mandatory caddies
with every disc and you widen the door for competition. Considering that
CD-ROM is still slow, cannot alter its data on the fly, requires so much
hard disc space, etcetera, there is already quite a bit of room for
something better to take over its market. Why cut down on its greatest
advantage–cost of delivery?
Let's just leave things alone, thank you. That is, let individuals
decide if they prefer caddie or caddie-less drives. Heck, caddie drives
would likely be in a minority if the choice had initially been fair. That
is, if each and every drive marketed had provided a model for each method.
When given a choice, the majority of consumers will typically elect the
product that provides the lowest price and greatest freedom of use without
sacrificing core features.
Another consideration is that if CD-ROM disc manufacturers begin
housing new releases in caddies they will soon cheapen them via making
removal a bad idea. Then we should consider the caddie market that has
sprung up. Now, would we wish to jeopardize such a cottage industry <hehe>?
This issue is comical when considering the early push the emerging CD
industry gave this now standard carrier. Boy did they tout the
indestructibility of CD disks!! If folks had known that soon consumers
would begin spending more money and time to protect them than they ever did
for LP's the new music carrier platform would have had to find an alternate
ploy. Many, many people soon
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