CompuServe Messages

Interactive Media

    07-Jul-91 10:40:42
Fm: Michael Gerard 75505,1757
To: Jonathan Hirschman 70274,2526
Jonathan: I am seeing more and more video out there in the 'everyday' business sector. That why I jumped in to your thread when I did. Video is popping up in some very unexpected places… Thrift Drug (a 450 store Drug Store chain, based in Pittsburgh) decided last year to present their Christmas merchandising program to their individual stores via a 2 hour video presentation (in lieu of the printed format used in the past.) Each buyer wrote and appeared in a section of the video, showing examples of how to merchandise Christmas product, pointing out what was new, reviewing pricing, ticketing, and signage procedures… That's the kind of thing that's going on… all over the place. – Whapping from the North Coast Michael