#3DS on SGI
27-Jan-95 12:40:38
Sb: #149514-#3DS on SGI
Fm: Brian Rudolph [Adesk] 71722,170
To: Kyle J. McKisic 75542,363
<<Is it just the render or the entire program that is going over to the SGI
platform?
thanks>>
Please note, this product has not been released. Autodesk and SGI are jointly
porting the renderer to the SGI platform. You will be able to access it through
network rendering. See the release below.
-Brian
The following information was released today, March 18, 1994 at 11:31 am PST.
For your benefit, we have provided the following key messages of the press
release:
1) Leading 3D Graphics Software on the PC to be ported to SGI
2) Multi-platform strategy addresses heterogeneous environments of todays
graphics professionals, and will serve both companies, create new
opportunities
3) Key 3DS markets, such as game and MM title development, will benefit by
improved Time-To-Market and lower-cost development cycles.
—————————————————————————
For Immediate Release
Contact:
Garth Chouteau
415-491-8853
Autodesk Multimedia Announces 3D Studio(R) Renderer for Silicon Graphics
Leader in 3D Visualization Software to Develop with Leader in 3D Graphics
Hardware
SAUSALITO, Calif.–March 18, 1994–The Multimedia Division of Autodesk,
Inc. today announced that it has agreed with Silicon Graphics, Inc. to
codevelop a Silicon Graphics version of the rendering module in Autodesk's
market-leading PC-based 3D Studio(R) Release 3 software. In addition, a
Silicon Graphics version of AutoVision(TM), Autodesk Multimedia's
photorealistic still renderer for AutoCAD(R), will be developed.
"By combining the leading PC-based 3D software with the leading graphics
workstations, we address the fact that 3D graphics designers live in
increasingly heterogeneous environments," said Joe Fantuzzi,
general manager of Autodesk Multimedia. "Many of our existing PC-based
customers either use some Silicon Graphics workstations on their network or are
evaluating this powerful platform. Conversely, a majority of high-end
production studios and service bureaus that use Silicon Graphics workstations
now see that the PC can deliver enough functionality for the modeling and
animation parts of the production process. As the leading 3D tools software
company, Autodesk is broadening its solution set for these
converging groups."
Professionals and enthusiasts in the CAD, videography/broadcast and
computer/video game production markets will be the primary beneficiaries of the
Silicon Graphics-based 3D Studio Release 3 renderer. Existing 3D Studio
customers who utilize the sophisticated modeling and keyframing tools in 3D
Studio Release 3 to create and animate objects and scenes on PCs, can use the
processing power of Silicon Graphics workstations on their network to quickly
render final images. With the current price of the full PC-based 3D Studio
software at US$2,995, the combined solution of the PC-based animation and
modeling modules and the Silicon Graphics rendering module is expected to
create a new price point for this type of solution. Postproduction companies
and "F/X" studios integrating PCs with Silicon Graphics systems will be able to
cost-effectively add or expand modeling and animation services.
"The 3D Studio rendering technology is something that our customer base has
been requesting for some time, and we're excited about the opportunities this
new product will create," said Kirk Loevner, vice president and general manager
of Silicon Graphics' Applications and Markets Division. The quality of the
renderer is outstanding, and the speed is a great benefit to users," Loevner
stated.
"With the introduction of Release 3 last October, 3D Studio's rendering engine
has boasted many capabilities previously only available in a few of the
workstation-class renderers: gamma correction, analytical antialiasing, 64-bit
color computation," said Bob Bennett, group product manager for Autodesk
Multimedia. "We're looking forward to taking such a compute-intensive
application as 3D Studio to the Silicon Graphics platforms, where it can really
flex its processing muscles."
"When this product becomes available, DOS-based game developers will improve
their time-to-market with faster, lower-cost development cycles," stated
Michael Moon, president of the market research firm GISTICS, Inc. "This
announcement leverages the dominant market position that 3D Studio maintains in
the game development community — upwards of 70% market penetration. The
announcement also marks a move by Silicon Graphics to become more accessible to
broader multimedia markets," Moon said.
With the advent of AutoVision for SGI platforms, Autodesk will leverage the
Silicon Graphics versions of AutoCAD and AutoCAD(R) Designer, Autodesk's
parametric, feature-based solid modeler, to offer a complete MCAD solution.
The two companies will work together to pursue new and existing dealer and
sales opportunities, as well as expanding existing customer accounts.
Silicon Graphics, Inc. is the leading manufacturer of high-performance
visualcomputing systems. The company delivers interactive three-dimensional
graphics, digital media and multiprocessing supercomputing technologies to
technical, scientific and creative professionals. Its subsidiary, MIPS
Technologies, Inc., designs and licenses the industry's leading RISC processor
technology for the computer systems and embedded control markets. Silicon
Graphics has offices worldwide and headquarters in Mountain View, California.
Autodesk's Multimedia Division was established in 1990 to develop and deliver
affordable visualization software products for professionals such as
architects, engineers, designers, game developers and videographers. The
Division's products are aimed at automating and enhancing a wide range of
tasks, from modeling and rendering to animation and beyond.
Autodesk is the world's leading supplier of desktop computer-aided design-
automation software. As such, it develops, markets and supports a family of
design-automation software products, as well as professional multimedia
software products for use on personal computers and workstations. A global
company since its founding in 1982, Autodesk markets products in 85 countries
and 18 languages. Autodesk shares are traded on NASDAQ under the symbol ACAD.
For more information on Autodesk, please call 415-332-2344 or type GO ADESK on
CompuServe(R).
-30-
Autodesk, the Autodesk logo, AutoCAD and 3D Studio are registered trademarks of
Autodesk, Inc. AutoVision is a trademark of Autodesk, Inc. Silicon Graphics
is a registered trademark of Silicon Graphics, Inc. CompuServe is a registered
trademark of H&R Block. All other brand names, product names or trademarks
belong to their respective holders.