#Wall St. Jrnl-PhotoCD
21-Dec-92 13:56:00
Sb: #34575-#Wall St. Jrnl-PhotoCD
Fm: Tim Ennis 72120,2224
To: Rich Bowers/OPA 71333,1114
Rich,
Your disappointment in the press when it comes to reporting on matters on
which you have personal or professional knowledge is widely shared. Its the
nature of the beast that reporters who cover a multitude of stories and who
were trained as journalists are not going to have the overview or
appreciation of nuances as someone involved intimately in the matter.
I read the story in question, and did not consider it unfair. It was
perfectly proper that the story concentrate on on the projected sales and the
fact that consumers were not sure why they should buy the product. To expound
on the "far-reaching implications" of the technology would have made the
reporter an advocate and been improper in the context.
For the type of informed coverage you seem to be looking for, have you seen
the quarterly review of computer technology in the Journal or the weekly
computer column by Walter Mossberg in section B. He reviews the products and
technology from the perspective of an informed end-user without an ax to
grind.
I really think your ire here should be directed at Kodak. They are doing a
lousy job of getting the product and the story out. I have a CD-ROM drive, a
laser disc player, and a CD-I player aand I am having a hard time remembering
where exactly Photo- CD is going to fit for me or where I go to get involved
and whether I need a new machine or the old ones will due.
Regards
Tim