#What Price Should it Be?
28-Dec-92 12:49:49
Sb: #35110-#What Price Should it Be?
Fm: Rich Bowers/OPA 71333,1114
To: JAN SCHWENK 70053,1702
Jan:
I think it is healthy when two gentlemen simply agree to disagree, and this
is probably one of those cases. I certainly agree with your overall goals.
But having spent some years in both the advertising and publishing
businesses, I think there are some important issues you are overlooking.
And the OED is an organization and product of which I happen to have some
inside knowledge. I don't think flooding Oxford's offices with mail will
have the result you expect, but it's certainly worth a shot.
BTW, I just got my Jan issue of Americn Demographics, with an article about
how newspapers are finding new ways to exploit their assets. Terrific
quote: "A newspaper is a database trapped in paper and ink. Now
publishers are finding new ways to set their information free."
Free the enslaved bits! Unchain the down-trodden databases! Bytes unite!
The publishing world is changing, 5 years from now we'll be able to see how
radically. But as the philosopher Meryl Streep once "Instant gratification
takes too long!"
Best — Rich Bowers