What Price Should it Be?
28-Dec-92 23:32:46
Sb: #35113-What Price Should it Be?
Fm: Frank Harris 76106,3221
To: JAN SCHWENK 70053,1702
I quit! I was trying to stay out of this, but I can't. If you think the OUP
prices are high, then you needed to see what the "legit" line prices are.
$1500 for one year of a major market newspaper on ROM. Your sociaistic
ideals that the consumer has the right to demand prices that they (read: a
minority) WANT tp pay is ridiculous, ludicrous, maybe could even be termed
"absurd" I charge some of my customers $250 dollars an hour for my
consulting and require a minimum of 8 hours to even look at a situation
according to your qay of thinking I should not be allowed to charge that
because so many others charge less or because so many others might sya that
they will give the same service as I do but won't (your bootlegging idea),
or maybe my customers should write me letters and tell me to charge less.
BULLFEATHERS! Take a quarter and buy a clue!
If you don't think it is worth it, vote with your feet and buy something
else but how dare you think that you have the right to DEMAND someone to
lower their price. For the record we have sold a number of the discussed
items to the schools in our area and they are quite happy with their purchase.
I can tell that you have not been in business either very successfully or
for very long. Having run a 4 million a year sales company I learned a long
time ago that if you think that people are ready for your "newspaper of the
future" then you need to go back to marketing school. People exert as
little effort as possible and reading is included in that. One of the
biggest problems is that people will go out of their way to avoid
advertising and that is very easy to do on CDROM. Best to you with your
venture, but you might figure out where to look if it doesn't work
Frank Harris
Computron, Ltd.