#What would you say?
11-Oct-86 02:41:14
Sb: #35893-#What would you say?
Fm: Larry Phillips/ICUG 74025,636
To: MICHAEL DAUGHERTY 70003,3122
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Mike, what surprises me about this whole discussion is the recurring
statement that CBM should market to "niches". Often, in the same message,
the writer will specify which niche is the "right" one. The result I see is
an "everything" machine that needs less targeting and a lot more exposure
in advertising. CBM has already made the mistake of ignoring the wide range
of potential users out there in order to promote the Amiga as a business
machine with their rather foolish attempt at pushing the Transformer. CBM
Canada went so far as to say that if you weren't planning on writing
business stuff, you may as well not apply for developer status. Things have
changed now, of course, and it can only be good for the Amiga to get the
widest possible variety of software out.
While I respect Mr. Reichmann's company and its products, and realize that
there is a lot of expense and risk involved with bringing out a package, I
come close to apoplexy when I hear that he is judging his market by the
response to ads in the last place the average Amiga enthusiast would look,
and businessmen won't order because it doesn't run on their dinosaur.
Regards, Larry