Famous DTPWoman!
24-Jan-90 02:29:23
Sb: #6005-Famous DTPWoman!
Fm: Christina O'Connell 76116,3356
To: Judi Wunderlich 76616,3242
Judi….
1- relief at bribes…..ah, the joys of sharing guilty secrets!
2- definitely send along the new mag article to your local paper make a
point of sending it to the writer who covers either business or people
stories…and then follow up with a phone call to them … pess releases
get lost in the ridiculous piles they receive and so often never reach
anyone who might actually read and consider them…..the last campaign I
worked…we faxed all releases and then called the individual reporters to
warn them of their arrival…always with press work ..it pays to make it as
simple as possible for a reporter to do the story …the other option is to
arrange some kind of lecture or such, using the articles to give
credibility, then approach the press with that announcement…..
good luck…
Christina