CompuServe Thread

##9256-Animation Marketin

3 messages in this thread
#9402From: Paul UnterweiserFeb 19, 1992 6:55 AM
I read some of the other responses to your inquirey, and although all accurate and probably true, isn't your problem a marketing not technology problem? I still think a survey of potential client would tell you alot more than any of us could. Someone else commented about a demo tape, this is a must… An incredible demo tape would do alot more than any other marketing tool (in my opinion). I wouldn't waste my time comparing your technology vs. someone elses, if that really matters to them they'll go out and buy from Industrial Light and Magic. I would sell your skills first, and sell your service second. Alot of companies send out work that they are capable of doing in house, because -it costs less in the long run-. Training someone to use the system, maintaining the system, fixing the system, spending the time to stay upto date with upgrades and revisions, paying overtime for someone to run the long projects, etc. these all should factor into anyone's estimate for the cost of doing a project in house. And when compared to the cost of the equipment and software, a SGI would be cheap… Paul Unterweiser, Unterweiser Studio-Animation
#9481From: Roger DanielsenFeb 20, 1992 12:32 AM
I agree with you. But after 10 years as a home improvement contractor, the perception that your customers feel you totally know your subject, I emphasize perception, is very important to them. If in a conversation there are too many I don't knows they can sometimes decide to find someone who does. I still am trying to find out who my competition is, but I haven't run into anyone who's doing business with anybody else. But somebody told me there are a couple high end work stations running Wavefront. I'm still trying to find out how much they charge. And I guess trying to get an actual real-world price out of anyone on this forum is like pulling teeth <g>.
#9486From: Paul UnterweiserFeb 20, 1992 7:09 AM
"…like pulling teeth…" — More like drawing blood…