CompuServe Messages

MKTNG PARTNER SOUGHT

    21-Jun-93 10:22:26
Fm: Ran Talbott [ISSUES] 75300,2302
To: Stephen A. Shaffer 72436,3407
Stephen, Seems to me that, rather than someone in the CD-ROM business, your best choice of partners is someone selling equipment to your potential customers. Especially someone selling equipment that's usually PC-interfaced. In your situation, I'd probably try for two non-exclusive distributorships (not partnerships): one with a lab equipment maker, and one with someone like McGraw-Hill (or maybe Oxford?) with a strong presence in the academic library market. Offer each an exclusive within its turf, if needs be. Ran