#Open Letter to CBM
05-Oct-91 16:12:10
Sb: #14883-#Open Letter to CBM
Fm: Andy Finkel 70007,4173
To: Harold W. Grigdesby 76304,3030
Actually, Hal, a significant number of people *do* read Consumer Reports
after they spend 20K on a car; they want to see their decision validated.
The same goes for television advertising. Often, current owners of the
product appreciate the advertising because it indicates to them that they
made a good choice.
andy