CompuServe Thread

#IRS regs

3 messages in this thread
#20841From: David HaydenApr 30, 1992 8:02 PM
Kevin, Your IRS disc sounds like the sort of thing I'd be interested in, but, as a simple consumer, it's way out of my price range. It sounds as though you're marketting it towards the tax professional. I hope that you consider a product for the simple consumer like me. Ideally, I'd like to see the IRS publications and tax code bundled with TaxCut or TurboTax. I wouldn't think twice about buying something like that for $75. $200 would probably be too high for me. Just wanted to give some potential-customer feedback, Dave
#20862From: Frank/Lisa RichardsMay 1, 1992 8:16 AM
David, We publish an even more specialized disk–New Hampshire law. And we're up against the chicken/egg problem. If every PC had a CDROM on it we could go $200, if not $75 (New Hampshire is small, but the laws go back a long way<g>), but what we're finding is that the law firms end up buying a new PC and a drive just for our product. Since this is about $3k by the time it's all settled, it's not an impulse item anyway, and we end up having to charge a couple K. We've discussed a discount for small towns (say $0.25/citizen), but it's the same thing–they have no computer, and no drive, so it still wouldn't sell. Frank
#20981From: Kevin J. MoranMay 4, 1992 4:14 PM
David: Yes, we do market the product to professionals. It sells for the same price as the equivalent print product. We have started to enter into alliances with tax prep vendors to byproduct some of our publication components. Thus far, we have arrangements with CLR/Fast-Tax and CPAid. We are exploring other potential arrangements for next tax season. Thanks for the feedback. Kevin